The brief: To create an interior scheme for the new home of the GHI that reflects the brand values of the Institute and Good Housekeeping magazine.

GHI Repeating WallpaperGHI Repeating Wallpaper


The wall covering design has been created by making a collage of the front covers of magazines in the GHI archive. This distinctive design can be scaled up or down in size and can be used for vinyl wallpaper or a more durable laminate panelling.

Branding. Visitors will instantly identify with their surroundings. The wallpaper is a strong visual link with the Good Housekeeping brand image. The print design could also be applied to fabric, furniture and stationery.

The interior scheme is designed to be very simple and adaptable. The graphic images could be mounted on moveable screens and room dividers instead of the walls. Vinyl wallpaper is a relatively low cost option and can be regularly changed and replaced to keep pace with the magazine or to reflect use of the venue for a particular event.


If you like to meet Juliet to discuss a new project please contact her by phone or email. [contact]